AVERDEN PARTNERS

Build a More Predictable B2B Sales Pipeline

Averden Partners helps UK MSPs and IT service providers identify the right prospects, reach relevant decision-makers and create qualified sales conversations through targeted outbound.

Focused on UK MSPs & IT Service Providers

Built for B2B Technology Providers

We currently focus on working with:

  • Managed Service Providers (MSPs)

  • IT Support Providers

  • Cybersecurity Providers

Our approach is built around understanding your ideal customer profile and creating targeted outbound campaigns around the businesses you actually want to win.

How We Help

From Target Market to Sales Conversation

01 — Prospect Research
We identify businesses that match your ideal customer profile and find the relevant decision-makers within them.
02 — Targeted Outreach
We create and execute personalised outbound campaigns designed to start relevant conversations with potential customers.
03 — Qualification
We identify genuine interest and qualify opportunities before they reach your sales process.
04 — Sales Conversations
Qualified opportunities are passed to your team so you can focus on the part you do best — selling your services.

Pilot programme

Become an Averden Pilot Partner

We're currently opening a small number of pilot partnerships with UK MSPs and IT service providers as we develop and refine our outbound client-acquisition process.The initial engagement runs for 30 days and focuses on building and testing a targeted outbound campaign around your ideal customer profile.Pilot investment: £1,000

We're currently opening a small number of pilot partnerships with UK MSPs and IT service providers as we develop and refine our outbound client-acquisition process.The initial engagement runs for 30 days and focuses on building and testing a targeted outbound campaign around your ideal customer profile.Pilot investment: £1,000

About Averden Partners

Focused B2B Client Acquisition

Averden Partners is a B2B client-acquisition business focused initially on the UK managed IT and technology-services market.Our approach combines careful market research, targeted outreach and qualification to help B2B technology providers create more sales opportunities.

Ready to Build Your Outbound Pipeline?

If you're an MSP or IT service provider looking to develop a more consistent approach to new-business acquisition, we'd like to hear from you.